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Hello Amazon Seller,
Thank you for being a subscriber, and thank you for opening this email.
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Judge your success by what you had to give up to get it.
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This email may contain affiliate links which means we may earn referral fees if you make a purchase through our links, without any additional cost to you.
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Amazon Is Now Lobbying Sellers to Avoid Ending Their Private-Label Brands
Congress has begun working on legislation to limit the monopolies of big tech companies, including Amazon. As a result, Amazon has started lobbying sellers to help fight the proposed laws.
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If the legislation is passed, it could have serious ramifications, with Amazon potentially being required to spin off its private-label brands into their own entity, separate from the company. This would mean this new private label Entity would need to compete against third-party sellers on a more level playing field.
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This could be good or bad for third-party sellers. It could knock out some of the competition of Amazon's private-label brands that undoubtedly have an unfair advantage. Yet it could also result in fewer customers shopping on Amazon and less potential traffic for individual sellers.
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Some suggest Amazon could fire all of us...the third-party sellers...and just do their own thing. I think that is highly unlikely. Read more from the folks at ecomcrew.com.
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What is the Amazon best sellers badge and how to get it
What’s the best way to stand out among hundreds of thousands of products on Amazon? The coveted best-seller badge. It gives customers a quick way to see what’s popular in the category they’re shopping, browsing, or searching in.
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As sellers, having a product classified as a best seller can ensure your long-term success on Amazon. Ready to learn more about what this badge is and how to get it? This blog is a great starting place.
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Shenzhen is paying online businesses to sell somewhere besides Amazon
Shenzhen, known as China’s Silicon Valley, is offering Chinese e-commerce merchants a subsidy of 2 million yuan (US$308,000) as the “made in China, sold on Amazon” community continues to suffer from Amazon's crackdown on review fraud.
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The link below goes to an excellent article from the South China Morning Post. I say good riddance to most of the Chinese sellers. They didn't play fair and brought down the profits and prices of so many items to the point where US sellers just couldn't sell them anymore.
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Amazon opens new air hub in Cincinnati
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Last week, Amazon opened the doors on its first air hub facility at the Cincinnati/Northern Kentucky Airport that will house up to 100 Amazon Air cargo planes. The price tag? 1.5 billion dollars.
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It’s another sign of Amazon’s race to become like FedEx and UPS. Both companies have their own air hubs nearby -- FedEx in Memphis, UPS in Louisville.
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I feel sorry for those who live nearby. I live in Memphis and when it is windy or rainy I get about 90 FedEx jets landing over my house starting at 11 pm until 2 am.
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They are spaced two minutes apart...it is just brutal.
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Prevent Amazon Listing Hijacking and Protect Your Online Store!
Amazon listing hijacking is a dirty business. It usually begins when a product starts to gain traction without sellers noticing. By the time the original owners become aware of hijackers, damage to both sales and brand rep has already been done.
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Zonguru unpacks the six key steps sellers can take to protect their hard-earned profits and what to do if you find your listing has been hijacked.
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BONUS!!
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Free Live Training with the CEO of Zonguru and other high-volume Amazon Sellers.
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Winning at Business: Strategies for Building an eCommerce Brand
Is your brand a household name? Brands like Keurig, Death Wish Coffee, HydroFlask...these brands have spent a lot of time and energy evolving to where they are today.
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We all know how the future of Amazon (and eCommerce) lies with brands. Shoppers care who they buy from, and they’re becoming more brand loyal than ever.
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Branding goes beyond just a name for your store or a sticker on a package. It encompasses color selections, packaging, social media, email marketing, and so much more.
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Seller Labs is bringing together some branding experts for a roundtable discussion to help us learn from their experience working to develop brands, strategies that worked for them, and how you can grow your own eCommerce brand.
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Register now to ask your questions live and get first access to key resources for your brand’s growth. Here’s to winning at business!
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Thursday, August 26 at 2:00 PM EDT
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How to Use Amazon Seller Central Reports to Grow Your Business
When it comes to running a business, you need to make decisions based on the data available to you, to ensure your business is moving in the right direction. Many rely merely on gut instinct when it comes to business decisions, but if you have reliable information, the next steps to strengthen your business are clear. This is where Amazon Seller Central Reports come in.
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Fortunately, with a professional Amazon seller account, you have access to various business reports, helping you run and grow your Amazon business. The valuable data provided in each business report can help you make decisions on your advertising campaigns, listing content, pricing — and much more.
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Enjoy another great article from the Jungle Scout folks.
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NEW FEATURE ALERT In Amazon Advertising!
Budget optimization! Amazon now has a "budgets" tab in the advertising module; It shows you campaign performance and estimates the sales you left on the table when your advertising budget runs out early. For more details have a look at the video below. You will need to be logged in to Seller Central to see it.
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Amazon Success Story
Ed Holgate has grown his business big over the last several years from $200,000 in sales in 2019 to $547,000 in 2020 (173% growth) and his projected sales in 2021 are $1,200,000 (119% growth).
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In the following video from Christopher Grant they will cover:
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- Work/Life Balance (he has 3 children)
- Overcoming Difficult Finances (he began with a 495 credit score)
- Stepping into Amazon Full Time (finding your strengths, outsourcing the rest)
- Protecting Your Investment (i.e Building Secondary Incomes)
- and more...
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Amazon Inventory Management 2021 Guide
Inventory management is an integral part of running a successful Amazon business. With it, you lessen the likelihood of encountering two major profit killers: losing sales by going out of stock and accruing costly storage fees from overstocking.
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Good inventory management is about finding that perfect balance between too little and too much stock. With the right strategies in place, you’ll be able to figure out how often you need to be reordering to maintain optimal inventory levels.
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In the article linked below, Jungle Scout will go over best practices for proper inventory management and strategies to follow. As well as free and paid solutions you can use to automate your inventory management.
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Make 2-day delivery a competitive advantage everywhere you sell
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Were you negatively affected by recent FBA storage decreases and can't keep enough stock at Amazon?
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Or perhaps you are an FBM Prime seller who isn't jazzed about having to ship on Saturdays to provide 2-day delivery.
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Deliverr is an FBA alternative that has no storage restrictions and is trusted by thousands of sellers across Amazon, Walmart, Shopify, and other sales channels. It takes 2 minutes to sign up, and you can start fulfilling your orders in as little as 10 days. Their pricing is fully transparent (check out their cost-calculator tool), and they have no contracts, minimums, or hidden fees.
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Tidbits:
- Starting October 1, 2021, FBA sellers will be required to enter the carrier name and tracking information, where available, during shipment creation so that tracking information is provided before your shipment arrives at the fulfillment center. This change is not applicable for sellers who use the Amazon Partnered Carrier program or Amazon Global Logistics since Amazon will generate tracking information for you. For faster receive times, ensure that the tracking IDs for parcel shipments are mapped to the correct FBA box ID label on each box.
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Customers spent more money at Amazon in the past 12 months than they did at Walmart, making it the world’s largest retailer outside of China.
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According to the estimates, Amazon customers spent over $610 billion in the past year, compared to $566 billion for Walmart.
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Easyship has the best shipping calculator I have ever seen. When you go to their website, click on Pricing, then Shipping Rates.
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Easyship is an all-in-one shipping tool for eCommerce sellers that offers 250+ worldwide shipping solutions with rates discounted up to 70%, and with complete visibility on taxes and duties, couriers, and shipping costs from one dashboard.
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The platform integrates with major online marketplaces (like Shopify and Amazon) managing and automating everything from in-cart checkout to delivery. Register your product dimensions, category, and weight for faster processing and to ensure accurate shipping costs. The software finds the best shipping rates, generating all necessary shipping labels and documents and calculating shipping taxes and duties so you get the best option at the time of shipping. See the exact amount of import taxes, VATs, GSTs, and other fees, so you’ll know all costs upfront. Get instant tracking notifications from your chosen couriers for all your shipments on the platform and have this info automatically sent to your customers. Create shipping rules to choose your preferred shipping solution based on shipping destination, product type, or weight.
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By using Easyship’s real-time Rates at Checkout feature you can reduce abandoned carts as you’re able to give customers the choice of picking the cheapest, fastest, and best value shipping option so they can tailor-make the shipping rates to suit their needs. Easyship also provides e-fulfillment services to eCommerce sellers that are willing to have their products stored, packed, and shipped from one of Easyship’s warehouses.
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Best of all, Easyship is free to use and there are no setup, subscription or cancellation fees. You just pay the shipping costs. Download all past invoices, receipts, and transaction statements from your dashboard.
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There is no fee or setup cost. You just pay for shipping.
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Deals we know about....
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NOTE: Above offers are subject to change.
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Thank you for reading. I wish you unbelievable success. Selling on Amazon can be challenging sometimes, but I know that we can all achieve our goals by working hard and helping each other.
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Any suggestions about our site or this newsletter are welcome. Just hit reply and let us know your thoughts.
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Keep sourcing, keep selling, keep learning, keep growing.
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You can do this!
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Visit our website for all sorts of Amazon resources:
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And more.....
Happy Selling on Amazon.
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Making Sense Of Selling On Amazon
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